Need A Ferrari Ride Over Ice? Join Hublot, The New Partner of Lapland Ice Driving!

Join the adventure!

Breath-taking Lapland scenery, the northern lights, driving a Ferrari on the ice… a dream scenario made real by Hublot, the new partners of Lapland ice driving.


Swiss watchmaker Hublot is now taking its timekeeping capabilities to an icy motorsport experience. Hublot is proud to announce its partnership with Lapland Ice Driving as an official timekeeper for 3 seasons, that is, from 2018 to 2020. The icy experience will take place in a Swedish village, Arjeplog which is a stone’s throw away from the Arctic Circle.

As part of the Hublot x Lapland Ice Driving partnership, driving courses will be offered on a specially prepared Ferrari, which can reach an astonishing speed of 200 km/h on the ice. 

Need an Artic Tour? Here’s what they have got in store for you!


For all the enthusiasts that have the courage to make it to Arjeplog, will have the opportunity to participate in this exclusive expedition. Not only this, these enthusiasts can partake in snowmobile outings, excursions to the Arctic Circle, viewing the Northern Lights and overnight accommodation in the village of Arjeplog.

If that’s not enough?


A majestic frozen lake spreading over 1,200 hectares with temperatures ranging from -40 °C to -5 °C which displays the sublime northern lights, forms the track for this driving school. (Awesome!) Spanning across 50 km, this track has full-scale exact reproductions of 4 Formula tracks: Yas Marina, Paul Ricard, Nürburgring and Silverstone, which also boasts of technical and speed circuits. 


So much more than a driving school, Lapland Ice Driving is an experience in its own right without compromise. As our slogan puts it: like nowhere else! Today, the values of Lapland Ice Driving are strong. We are happy to share this quest for excellence with our partner Hublot.” - Eric Gallardo, founder of Lapland Ice Driving


Filled with excitement and adventure, right! Stay tuned for more on Vologlam.

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