Wind it up and watch it laugh.
Yes, we are talking about BELL & ROSS BR01 LAUGHING SKULL WATCH. If chunky skull dials are your thing, then Bell & Ross is at the vanguard of the genre.
Bell & Ross is best known for making square hip again and now, it is probably going to be known as the watchmaker that makes a skull laugh, like literally.
Meet the BR01 Laughing Skull Watch, the latest BR series watch that features a dial face of a skull that laughs. OK. Maybe just visually.
It does not chuckle like the Crypt Keeper, which is actually a good thing cos’ you don’t want to creep yourself or anyone out. Also, it won’t randomly laugh.The moveable jaw of the skull only moves, revealing a sneak of its inner workings ever so slightly, when you dial the crown.
The watch’s 46-mm square case is made of micro-blasted steel with surface areas enhanced with an engraved clous de Paris guilloché design. As with the four previous Skull models from Bell & Ross, the central dial features a sculpted photo-realistic metal appliqué skull; however, this skull is not stationary behind the hour and minute hands but actually movable; in the great horological tradition of mechanical jaquemarts, the skull’s mandible moves up and down as the wearer winds the movement, giving the illusion that is laughing.
TECHNICAL SPECIFICATIONS – BELL & ROSS BR-01 LAUGHING SKULL
Case: 46mm x 46mm square case - Micro-blasted steel with "Clou de Paris" pattern - sapphire crystal on both sides - 100m water resistant
Dial: Applique metal skull. Metal skeletonized Superluminova-filled hour and minute hands
Movement: calibre BR-CAL.206, proprietary movement - Hand-wound - shaped movement - hours and minutes, automaton over the mainspring
Strap: Brown alligator and black rubber strap - Micro-blasted steel pin buckle
Limited edition of 500 pieces
Price: EUR 8,900 / USD 9,900
The Bell & Ross BR 01 Laughing Skull is available in full steel in a limited edition of 500 pieces, for $9,900; in steel with “light diamonds,” in a limited edition of 99 pieces for $18,000; and a “full diamonds” steel model, in a limited edition of 99 pieces for a no laughing matter $29,500.