Thinking of buying the H-Moschino collection that everyone’s talking about?

Fashion for everyone: you, me & also for your pets!!


If you’re obsessed with Coachella fashion, then you’ve probably heard of designer Jeremy Scott. 

Friend to the stars and 12-time Coachella attendee, the creative director of Moschino is known for his over-the-top aesthetic and just-as-extra celebrity clientele.

In an announcement made by model Gigi Hadid at Moschino’s annual Coachella party in April (see what we mean), it wasn’t his casual #nipslip that made headlines. (The areola has its own Instagram, by the way). But it was some news.


 Scott was revealed as H&M’s latest collaborator, with a capsule collection dropping on November 8.

(It’s shopping time, the collection is available online and in-store both.)

 
Meet the man who can’t wait to dress the world.

Under his creative direction, the storied fashion house Moschino hasn’t just looked to America’s national icons for entertainment. 

It has paid tribute to them in cloth and thread.

SpongeBob SquarePants embossed onto sweaters, McDonald’s Happy Meals stitched into purses, and even an entire Barbie-themed collection. 

But the clothes aren’t gimmicks. Madonna is a fan. Scott has dressed Lady Gaga and Katy Perry. Miley Cyrus is one of his closest friends. And all over the world, people clamor for Scott’s inimitable blend of kitsch and innovation. 

This autumn, he has given it to them. Scott has launched a unique collaboration with H&M, a chance to deliver his exuberant aesthetic to the masses for the first time.

A part of Scott’s motivation to work with H&M was his desire to reach younger fans that can’t afford high-end fashion. 


In an interview, Scott told Vogue

This collaboration makes me feel like I’m able to give something again. Lots of young people love my clothes…and we make phone cases and little things like that, but in order to have a ‘lewk,’ I love that this is now something that will be affordable.”


Last week, Scott shared a sneak peek of the campaign  on Instagram, writing “I created this collection as a gift to my fans.” (A photo of Gigi Hadid, shot by Steven Meisel).

A second image featured models Imaan Hammam, Rianne Van Rompaey, Soo Joo, Vittoria Ceretti, and Stella Maxwell dressed head-to-toe in metallics, leather, and some over-the-top accessories. (Just look at those peace sign earrings).

Credit

Ahead of its launch, H&M has revealed the Moschino lookbook, and it's just what we expected.

The Moschino x H&M lookbook is like a party; celebrating the fun, the pop, the creativity, and the energy of the people and the collection,” Scott told Vogue. 

Images feature models Dilone and Teddy Quinlivan, actress Bria Vinaite, and RuPaul’s Drag Race winner Aquaria, among many others. 

It's fun, camp, and 100% Moschino. The collections are colorful, Avant Garde, and fun, which feels very true to what people want to wear now, even though the mood in the world has been a little dark. I think people crave that escape from fashion now… and that’s what Scott gave its fan base through this collaboration. 


In this era, there's so much that is very serious and sad and painful. We have to deal with all that, and that’s important. But I really want fashion to be a reprieve from that. I want to be a bright light in the midst of so much darkness; people need a moment, a break from it. If I can give people a little escape with fashion, even if it's for a minute when someone scrolls through Instagram, I’ll take it. That’s what I want to give."


Start scrolling to get your hands on what's bound to be a sell-out offering.

  1. 1

    H&M Moschino Collabration Vologlam.com Fashion

    Baseball shirt, £69.99; boots, £149.99; thigh socks, £14.99

  2. 2

    H&M Moschino Collabration Vologlam.com Fashion

    Silver hoodie dress, £119.99, thigh boots, £229.99

  3. 3

    H&M Moschino Collabration Vologlam.com Fashion

    Baseball shirt, £69.99; baseball cap, £24.99, slides, £59.99

  4. 4

    H&M Moschino Collabration Vologlam.com Fashion

    Disney T-shirts, £29.99; tracksuit bottoms, £59.99; logo bag, £79.99 

  5. 5

    H&M Moschino Collabration Vologlam.com Fashion

    Logo T-shirt, £17.99, padlock bag, £139.99; denim mini skirt, £59.99, peace sign earrings, £19.99, ankle boots, £149.99

  6. 6

    H&M Moschino Collabration Vologlam.com Fashion

    Dog coat, £59.99

  7. 7

    H&M Moschino Collabration Vologlam.com Fashion

    Logo towel, £29.99, thigh-high boots, £299.99

  8. 8

    H&M Moschino Collabration Vologlam.com Fashion

    Disney sweatshirt, £49.99; tracksuit bottoms, £59.99; bumbag, £49.99, baseball cap, £24.99, sliders, £59.99

  9. 9

    H&M Moschino Collabration Vologlam.com Fashion

    Cropped metallic jacket, £249.99; matching trousers, £119.99; printed bra, £24.99, chains as before

  10. 10

    H&M Moschino Collabration Vologlam.com Fashion

     Faux fur jacket, £119.99, thigh boots, £299.99; peace sign earrings, £19.99

  11. 11

    H&M Moschino Collabration Vologlam.com Fashion

    Denim menswear dungarees, £99.99, CD body, £39.99; gold chain, £119.99, bracelet, £49.99, hoops, £29.99

  12. 12

    H&M Moschino Collabration Vologlam.com Fashion

    Disney jumper dress, £79.99; faux fur scarf, £49.99; eye mask, £29.99

  13. 13

    H&M Moschino Collabration Vologlam.com Fashion

    Cropped puffa, £199.99; puffa skirt, £59.99; patent bag, £79.99; thigh socks, £14.99


  14. 14

    H&M Moschino Collabration Vologlam.com Fashion

    Bodycon dress, £229.99; heeled hiking boots, £149.99

  15. 15

    H&M Moschino Collabration Vologlam.com Fashion

    Oversized print hoodie, £199.99; thigh-high boots, £229.99

You must be wondering who is an ideal customer to own this collection?

Scott explains to Vouge:

Who do I want to see in the collection? Everybody. I want to see all the cool kids that want to wear my clothes but can’t afford them. I want to see it in Japan, in South Africa. When I met Trevor Noah, whom I’m a huge fan of, he said, 'Are you the real Jeremy Scott, with the winged shoes?”' I was like, 'Trevor! Don't do this to me. I love you.' He told me about how people in South Africa really wanted them. With this collection, we’ll be in South Africa. I want people to go out and dance in the collection, have fun, meet the loves of their lives, feel on top of the world, take a million selfies, and keep them forever. I want people to make memories now and then to find them in 2028 or 2038 and put them on again and be like, 'Oh, this is so great. It’s so 2018!'"

But I know many shopping freaks out there will be curious to know the answer to this question.

How much will H&M's Moschino collection cost?

Likely to range from approximately £25-£300, the pieces will provide an accessible price-point for fans of Moschino who are unlikely to drop upwards of £500 for a handbag.

We don't know prices yet but here's a sneak peek of what's to come...

Will this be the most fun collaboration in the high street brand's history? That only you guys can tell me by commenting below.


Images: Courtesy of H&M

   

Nidhi Gohel

Nidhi is the Babe writer who lives to read bitches and talk shit. Her savagery and humor might piss you off, but next thing you know, you're following her on Instagram and Twitter for more of her bullshit. The library is open, heaux.

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